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Adidas Tennis

Adidas Tennis

There is no greater champion for women’s equality in sport than Billie Jean King. She spent decades battling for what’s right. So adidas gave us the honor of saying thanks, with a full page long copy spread in the New York Times.

Luerzer’s Archive



Agency: TBWA\Chiat\Day NY
Client: Adidas

Chief Creative Director: Chris Beresford-Hill
Executive Creative Director: Julia Neumann, Amy Ferguson
Copywriter: Hana Ovčina
Art Director: Lukas Bruhn

Photographer: Nadia Lee Cohen