Created the concept for SmArt Basel, a digital and social campaign that ran over Art Basel 2018 in Miami. BNY crunched the data behind the art and served it up to their clients on social media platforms.
Agency: TBWA\Chiat\Day NY
Chief Creative Director: Chris Beresford-Hill
Creative Director: Sergio Flores
Design Director: Chris Rowson
Copywriter: Hana Ovčina, Avi Steinbach
Art Director: Alex Holms
Artist: Alex Trochut